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Take your professional skills to the next level with free, online training from the Digital Media Creator Academy. These quick, practical courses will help you learn everything you need to know about the most sought-after business skills in the Digital Media space. Invest in yourself and your career by staying up to date on the latest trends in Digital Marketing.
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In the digital World we are now living, in order for any business to grow quickly you need to be able to reach a wide target audience as soon as possible. Without an active social media presence, your business is on the fast track for failure.
In the digital age we live in, there are literally dozens, and we mean dozens of Social Media platforms and accounts out there for you to choose from. Does that mean your brand needs to have a presence on all of them?
One of the biggest questions, schools of thought and debate in the Social Media World is 'When should my brand post on social media'? And for good reason.
There is more to Social Media Marketing than just posting all the time to your various Social Media accounts. A LOT more!
Did you know that you remember 10% of what you hear, 20% percent of what you read, but 80% of what you see!
Visuals are faster and easier for the brain to process, and can help drive better business results and more eyeballs to your brand.
Social Media Marketing is more than just posts, likes, retweets, blogging and videos. In the big picture, it’s about reaching your target audience where THEY are. Keeping that in mind, let's talk about just how important your target audience actually is to your brand's message being reached by even more people and how they can be your brand's best marketer.
Having a successful Social Media presence for your brand is about more than just creating engaging and creative content to post to your Social Media platforms. These days, companies need to utilize the power of Social Media as a customer service vessel for their brand. Customers love having the ability to interact with brands on sites like Facebook and twitter. On the flip side, companies that are using Social Media as a part of their customer service experience typically have a higher rating than a company that doesn't. Now. How does your brand do this correctly?
Social media is turning out to be one of the most effective tools to market your brand and stand out of the crowd. When social media branding is done correctly, it can and will help you connect to your target market in an optimal way. Social media branding forms a natural part of your overall marketing efforts on major social platforms like, Facebook, Instagram, LinkedIn and Twitter. Social media branding is about consistently using the right methods to engage with your target audience across all of your social media channels.
