Having a successful Social Media presence for your brand is about more than just creating engaging and creative content to post to your Social Media platforms.
These days, companies need to utilize the power of Social Media as a customer service vessel for their brand. Customers love having the ability to interact with brands on sites like Facebook and twitter. On the flip side, companies that are using Social Media as a part of their customer service experience typically have a higher rating than a company that doesn't.
Now. How does your brand do this correctly?
Think Before you Respond
Respect Their Emotions
Be Accessible
Don’t Forget the Little Things
